Diary of Corporate news

Max New York life Makes a debut in Jammu

Fri, 10 Aug 2007 13:28:32 +0530

Max New York life Makes a debut in Jammu

Creates Footprint By Opening its First General Office in the State of Jammu & Kashmir

Jammu, Jammu & Kashmir, India, Friday, August 10, 2007 (Infomailers.Com)::
Max
New York Life, one of India's leading life insurance companies,
commenced its operations in the state of Jammu & Kashmir by opening
its first office in the city of Jammu. Max New York Life now has
established a countrywide network of 172 offices and representatives
across 120 cities in India.

Located at IInd Floor, Plot No. 6 -
Jeevan Bhawan, Narwal Road, Opposite Transport Nagar - the Max New York
Life's first office in Jammu will be headed by partner, Kiron Nijjer
along with a team of dynamic and knowledgeable professionals, sales
managers and agent advisors.

Talking about the company's vision
and expansion plans, Mr. Kenneth Sannoo, Mr. Kenneth Sannoo, Sr. Vice
President & Head - Agency [North and East] said: "Max New York Life
wants people to view insurance as a financial protection and wealth
creation instrument and not just a tax-saving tool. Since the launch of
our operations, our focus has always been on providing risk protection
and long-term wealth creation solutions to our customers. With a
diverse product portfolio to meet customer requirements, it is evident
that we are setting benchmarks in the marketplace and are well on
course of realizing our vision to become India's most admired Life
Insurance Company."

"An ever expanding presence of Max New York
Life offices across India reinforces our commitment to serving the
nation. We are delighted at the prospect of starting our operations in
the beautiful state of Jammu & Kashmir and feel that opening an
office in Jammu would go a long way in educating people about the true
potential of life insurance. As a life insurance specialist, Max New
York Life will continue to help consumers make the right choices to
meet their financial goals, both for the short and long-term, through
sound quality advice offered by our agent advisors and a right mix of
product offerings." he added.

Max New York Life, which has till
date sold over 1.64 million policies and recorded a sum assured of over
Rs. 49,800 crore, has positioned itself on the quality platform. The
company has developed a strong corporate governance model based on
defined core values of caring, knowledge, excellence and honesty. Its
strategy is to establish itself as a trusted life insurance specialist
on the bedrock of quality of advice. The company has over 27,700 agent
advisors, who are widely considered the best in the business.

About Max New York Life (www.maxnewyorklife.com)
Max
New York Life, a joint venture between Max India Ltd. and New York
life, a Fortune 100 company, is one of India's leading private life
insurance companies. The company offers both individual and group life
insurance solutions. It has established a wide distribution network
with 172 offices across 120 cities in India. Through its wide network
of highly competent life insurance agent advisors and flexible product
solutions, Max New York life is creating a partnership for life with
its customers in India.

Max New York Life, which has till date
sold over 1.64 million policies and recorded a sum assured of over Rs.
49,800 crore, has positioned itself on the quality platform. The
company has developed a strong corporate governance model based on
defined core values of caring, knowledge, excellence and honesty. Its
strategy is to establish itself as a trusted life insurance specialist
on the bedrock of quality of advice. The company has over 27,700 agent
advisors, who are widely considered the best in the business.

For further information please contact:
Supriya Gupta
Genesis Burson-Marsteller
3rd Floor, Orchid Square
Block-B, Sushant Lok-1
Gurgaon, Haryana-122 002
Phon:+91 124 404-4999, Extn:163
Fax: +91 124 404-4744-45
Mobile : 09899045766
Website: www.genesisbm.in
E-mail:supriya.gupta@bm.com

Keywords: Max, Insurance, Finance, Life Insurance, Business News, Corporate News, Corporate Newswire, Biz News

Kotak Mahindra Bank Inaugurates Three New Branches in Punjab

Thu, 09 Aug 2007 12:41:48 +0530

Kotak Mahindra Bank Inaugurates Three New Branches in Punjab

Launches Retail Operations in Manimajra, Zirakpur and Patiala

Chandigarh, Chandigarh, India, Thursday, August 9, 2007 (Infomailers.com) ::
Kotak
Mahindra Bank, today inaugurated its very first branches in Manimajra,
Zirakpur and Patiala. With these launches, Kotak Mahindra Bank has
established its presence within major cities in Punjab with 12 branches. The Bank offers complete financial solutions for infinite customer needs.

Speaking on the occasion, Mr. KVS Manian, Group Head - Retail Liabilities and Branch Banking said,
"Punjab being one of the prosperous states in the country is a key
market for us and we see immense potential for growth and expansion
here .It is our second biggest market other than the Metro cities for
our branch banking operations. Given the tremendous growth, which
Punjab has seen over the years and it being tagged as the richest state
in the country the branch openings in Manimajra, Zirakpur and Patiala
hold special significance. We see immense potential in Punjab and view
Punjab as an important market in the overall growth plans of Kotak
Mahindra Bank. Branches are an integral part of our multi-channel
delivery platform as they act as a one-stop-shop for all our financial
products and play an important role in strengthening our relationships
with our customers. As part of our expansion plans, we will be
launching branches in Aapra, Nakodar and Sangrur
tomorrow. We will continue to offer customers Investment Advisory
Services and innovative product offerings, aimed at increasing customer
convenience. We are pleased to have reached this milestone in our quest
to service our fast growing customer base. We would be launching 2 more
branches in the coming months to strengthen our presence in the State."

Kotak Mahindra Bank has 125 branches spread across 88 locations
in the country offering both traditional banking products and wealth
management services. The Bank plans to reach the 200th Branch mark by
mid next year.

Established in 1985, the Kotak Mahindra group has
been one of India's most reputed financial organizations. In February
2003, Kotak Mahindra Finance Ltd, the group's flagship company was
given the license to carry on banking business by the Reserve Bank of
India (RBI). This approval creates banking history since Kotak Mahindra
Finance Ltd. is the first non-banking finance company in India to
convert itself in to a bank as Kotak Mahindra Bank Ltd.

With
over 125 branches spread across 88 locations across the nation, we at
Kotak Mahindra Bank address the entire spectrum of financial needs for
individuals and corporates. We have the products, the experience, the
infrastructure and most importantly the commitment to deliver
pragmatic, end-to-end solutions that really work.

For further Information please contact:
Meenakshi Vijay
Kotak Mahindra Bank
Phon: +91 022 67595168
Mobile : 09833949961
E-mail: meenakshi.vijay@kotak.com

Keywords: Kotak, Banking, Finance, Business News, Corporate News, Corporate Newswire, Biz News

Pepsi's cool and stylish 'My Can'

Wed, 08 Aug 2007 15:08:43 +0530

Check out Pepsi's cool and stylish 'My Can' that represents the Nayi generation ka naya style!

Power
packed launch sees leading Bollywood stars and Pepsi brand ambassadors
- Shahrukh Khan & John Abraham unveil Pepsi 'My Can'

Chandigarh, Chandigarh, India, Wednesday, August 8, 2007 (InfoMailers.com)::
Pepsi
proudly unveiled its stylish new 'My Can' a packaging innovation that
both reflects the style of today's youth while giving them a platform
to express themselves.

The power packed launch saw India's
leading film stars and Pepsi Brand ambassadors Shahrukh Khan and John
Abraham, share the stage for the first time, to unveil the new Pepsi
'My Can'. A unique packaging innovation, the sleek new Pepsi 'My Can'
reflects the style statement of today's youth and also gives them a
platform to express themselves. This is the first time that Pepsi is
re-defining its engagement levels with the youth to provide a whole new
experience with the brand. The new Pepsi 'My Can' will offer the youth
of today, a unique opportunity of seeing themselves on their favourite
Pepsi pack! . In a unique consumer activation exercise , ten new faces
from across the country will get to feature on the next edition of
Pepsi 'My Can' as part of a nation wide consumer engagement program.

Cans
have always been a style statement with the youth and the new 'My Can'
glorifies the experience of drinking Pepsi in a whole new way. A cool,
on-the-go option that represents the Nayi generation ka naya style,
Pepsi 'My Can' will be available across India at an attractive price of
Rs.15/- only.

"Pepsi 'My Can' reflects the youth's need to
be different and to be heard. 'My Can' gives voice to their desire for
self expression and is aimed at reaching out to the 'individual' in
each one of us, said Ms. Punita Lal, Executive Director (Marketing), Pepsi Foods Pvt. Ltd.
She added, "It's a cool new pack and we are extremely excited about
this launch. We believe that this pack will rewrite the rules for the
category".

Pepsi has created many innovative and powerful
communication platforms to create excitement for its young consumers.
An iconic brand, Pepsi has always been the quintessential soul mate of
the youth. It mirrors their dreams and aspirations, speaks their
language and helps fulfill their desires. In today's day and age, it is
indeed true that we all are actively choosing things that fit into our
lives and help enhance our cool quotient. The Pepsi 'My Can' reiterates
this need and fits our life in an amazing way.

"Pepsi always has
a knack of knowing the pulse of the youth and this time too it has
not failed to surprise us! I am extremely excited to launch the new
Pepsi 'My Can' as I personally believe in the power of self expression
and positive attitude", said Shahrukh Khan, leading Bollywood film star and Pepsi brand ambassador.

Present at the occasion, Bollywood heartthrob & Pepsi brand ambassador John Abraham said,
"I am privileged to be here to launch the cool new Pepsi 'My Can' with
my fellow brand ambassador Shahrukh Khan. I love its look and style
and I am sure Pepsi fans will love it too!"

Both Shah Rukh
Khan and John Abraham will share screen space for the first time ever
in the new television commercial of Pepsi 'My Can'. The TVC will be on
air on the 15th of August 2007. The commercial shows both stars getting
upstaged by the quintessential Pepsi youth, who represents the
confidence and attitude of the new generation. The film opens in a caf�
where both SRK and John are chatting with each other. Suddenly, a young
boy walks in and spots them. He starts walking towards them
purposefully, with a glint in his eye. Spotting him, SRK and John share
a funny camaraderie on who should give the autograph first to the boy.
As the boy reaches them, both of them smile and lean forward
expectantly.

The boy makes a gesture to them saying "Zara Side
Dena!" The dazzled stars move apart to reveal a Pepsi Vending Machine
behind them. The boy assuredly walks towards the Vending Machine and
gets his Pepsi 'My Can'. The Pepsi 'My Can' launch is a multi media
campaign encompassing TV, Outdoor, Radio, Web & Wireless and a
nationwide consumer engagement program.

The 'Me on My Can'
consumer activation program seeks to offer the youth a unique
opportunity to be on their favourite Pepsi pack. This massive all-India
activity, centered around colleges and BPO's, is sure to get the youth
vying to be on the next edition of Pepsi 'My Can'. As part of the
activation, consumers will need to display their "cool" quotient by
answering simple questions related to their world, lives, dreams and
ambitions. 20 selected contestants will get to upload their videos on
Pepsizone@Yahoo to drive a nationwide online polling. The top 10
winners will get to be the new faces of the special edition of Pepsi
'My Can'.

For further information please contact:
Anchal Chachra M
Associate Genesis Burson-Marsteller
3rd Floor, Orchid Square, Sushant Lok
Gurgaon 122 002, Haryana, India

Mobile: +91 98990 43917
Tel PBX: +91 124 404 4999, Extn: 190
Fax: +91 124 4044744-45
Email: aanchal.chachra@bm.com
Website: www.genesisbm.in

KEYWORDS: Pepsi, Pepsi My Can, Business News, Corporate News, Corporate Newswire, Biz News